Friday, December 28, 2007

Search Engine Friendly Website Development

Define: Web Development
Web development incorporates all areas of creating a Web site for the World Wide Web. This includes Web design (graphic design, XHTML, CSS, usability and semantics), programming, server administration, content management, marketing, testing and deployment. The term can also specifically be used to refer to the "back end", that is, programming and server administration. There is usually more than one member that works on a given Web Development team, each specializing in his or her own field.

One of the most important aspects of a successful business now a day is to develop a SEO friendly website.

A website is an online identity of a company or of an individual involved in Internet Marketing. The task associated with the website is to represent a company, sell company's name, attract more visitors, generate more business leads, promote more sale of company's products and services and ultimately, help to gain more return on investment.

Your website must serve as the mirror that reflects your company's corporate identity. The principles it stands for, its products and services, its achievements and its unique features — things that differentiate your company from your competitors.

As a serious online business person, what is important for your business is, to prepare a website that is well designed, attractive, easy to navigate, highly usable, good content, full of relevant information, enough functionalities and are capable of retaining visitors for long and make them come back again.

The truth is that while you may think of your website as a relatively static representation of your business, the user thinks of your site as an interactive tool. So it is vital that you approach web development with the user in mind.

Website designers and webmasters strive to create web pages that are attractive, interactive, relevant and user-friendly with custom graphic designs. Web pages reflect your organization's business identity. The design, color, and content enhance your brand equity, attract higher traffic, and generate sales. In short, bring in cash flow.

Web development is an elaborate process. The basic outline that is followed in website development is:

• Defining and Documenting the website business goal and objectives
• Translating the objectives into web requirement and most appropriate architecture
• Creating a unique design that reflects the business goals and objectives clearly
• Setting standards for content design and user interface
• Developing text and graphics content and client-side scripting
• Developing server-side program content
• Monitoring of usability component and value indicators.

Professional website developers such as Ebizpromo, follow a well-defined set of guidelines as part of their website development checklist. These focus areas are important even when you are thinking of website redevelopment.

If you want to excel high in your online business, aforesaid strategies of website design and development must be dealt with great care. There are numerous such companies which can give promising website designing and development solution at an affordable rate, at the same time, false promise making dudes are also in plenty.


About the Author: The author is Business Head for search engine optimization company who wants to share his experience in SEO firm and free directory submission.

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