A custom website design is always worthy and its importance shall never be underrated. Web design is defined as a process of perception, getting prepared, and execution, and it is extremely vital that this method is followed accurately. Creating a custom website design requires skill that can take several years to master. An amateur without sufficient knowledge and experience cannot execute the task properly and therefore an expert who has acquired abundant proficiency in this field is the right person who not only can give your website the required artistic appeal in its look and feel but along with it will ensure that your website has a professional look too.
First and foremost what you need to remember is the fact that the website is designed for visitors and they primarily come to your website looking for information. Your website will influence the user's initial perception of the website’s significance and convince them to explore deeper into your website.
Your website is the spokesperson on behalf of you and so it must expose your business and the products or services you provide positively facilitating the very purpose it is intended to accomplish. A custom web design should therefore constructively concentrate on the core requirement of your customer both in terms of convenience and information, thus helping in effective decision-making.
Therefore, it is crucial that a custom website design is laid out in such a way that the visitor can at ease find all required information instantly and quickly, and need not look around for too long or may lose track of path in the website. Lack of a proper structure and information can put the visitor in a dilemma resulting him to leave your website within a few seconds not bothering to explore further into your website. Therefore the outcome being that you end up losing a visitor, who could have probably turned up as your customer.
The essence of custom web site design is not simply a combination of magnificent graphics and use of superb colors on the website, but alongside its grand appearance there are subtle factors that make your website proportionate thus delivering your business message seamlessly. Few such helpful suggestions that should be taken into account in order to label a website as ‘good’ are listed below:
a. The website should have a neat and proper navigation. This is one of the most important point to be taken into account while designing your website. The Homepage of the website should have a Top and a Left Navigation in order to give the visitor a glimpse of what is available within your website.
b. The Homepage of a custom website design is linked from all the inner pages of your website via a ‘home’ link on the website navigation menu, which generally contains of ‘home’, ‘about us’, ‘site map’ and ‘contact us’. But this can be different for different cases. In addition the Logo of the website should idyllically have a link to the Homepage of the website.
c. ’Site Map’ is one more very important aspect of a good custom website design. It helps to understand the visitor about the structure of your website like what are the major menus and what are the sub-menus located under those main menus etc. The visitor can simply select the page that he needs and can be there with a mere click of his mouse button.
In a nutshell, a custom website design associate the real worth of a website thus enormously affecting its performance.
And what if you are not serious about your website’s design and pay no attention to it?
A tawdry designed website definitely detests the users from coming to your website even. Again a design that is entirely inappropriate for the website's theme can cause much harm. Endowing your visitors with poor quality design you can, be rest assured that you will never have returning visitors.
So, why not give your site a custom website design with that ‘professional’ element thus conveying a strong message to your visitors about your sincerity and that they can have faith on you with their money for guaranteed quality results and absolute contentment.
About the Author: Monalisa Boral Maitra is the Business Development Manager of Designarcade, an India based Website Design and Development Company, providing professional and affordable custom website design solutions. Visit them at www.designarcade.com or you can reach her at sales@designarcade.com.
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